Personal BIO
 

Marketing specialist

Ben
Landry

 
Landry14b (1).JPG
 
 

growth is my passion

Marketing Campaign Consultant with 10 years of experience implementing Digital Marketing Campaigns through multiple disciplines. Conceptualized and managed full marketing development programs ranging from $10,000 to $1.2 million in yearly marketing budgets using a team of 4-8 people.

Core competencies include Project Management, Campaign Creation, Content Storyboarding, Copywriting, Social Media Marketing, Project tracking, Team Management, Risk Management, Budgeting. I am currently an MBA student at WGU.

 

career experience

LodownDigital.com, Campaign Consultant

August 2017 - Present

After years of successful SEM, Social Media, PR, and partnership marketing with Stamford Pools, I was afforded the opportunity to lead the project planning side at Lodown Digital. This was a more comprehensive role that combined the different skills I had learned in the past. It also taught me valuable new skills including Project Management, Business Development, and Team Communication.

  • I build marketing campaign structures for key accounts with a monthly budget of $10,000 and greater.

  • Currently help integrate automation tools that collect late stage data for optimization -CRM integration with lead intake and lead categorization

  • Asset and Channel consulting

  • Content Storyboarding and Creation

  • After creating these plans, I work directly with our team to execute these plans at a high level.

Stamford pools, marketing director

June 2014 - August 2017

  • Implemented strong PPC, PR, Email and community outreach campaigns. -Helped to grow revenue 34%-40% Year over Year.

  • PPC targeting optimized to receive leads and contacts in record numbers.

  • Generated leads at a $1,289 CPA

  • With an average ticket price of $90,000 this CPA is industry leading

  • Developed partnerships through events and promotions to help us reach a broader audience by using that of our partner

  • Stamford Pools helped create the knowledge of more creative marketing efforts such as event partnerships, video production as well as a more dynamic content distribution knowledge through D2C and B2B short form content plans.

225 Alive, PPC & Content specialist

August 2011 - June 2014

-I was able to drive enough traffic to sell well over $12,000/Month in advertising in our fifth month.

225Alive was my first shot at showing what I could do. I was taught by a great leader about the creation process. This knowledge helped me to grow at a high level and manage extremely creative campaigns through my almost 3 year journey with them. This was a start-up company so the freedom I had was enormous. Autonomy at such a young age bred great courage and responsibility that I take with me to this day.

 

Experience

Me and my wife enjoying a long hike through Yosemite National Park during our honeymoon.

Me and my wife enjoying a long hike through Yosemite National Park during our honeymoon.

Soaking in the California Weather.

Soaking in the California Weather.

 

Contact

Email: Benclandry@gmail.com
Phone: 225-614-5825